DELUSIONS OF CMF

Delusion #1 CMF DESIGNER IS ONLY TO CREATE COLOR FOR PRODUCT DESIGN. The tasks of a CMF designer begin from industry research to the creative process, strategic portfolio design, eventually to the execution and finally to design quality supervising. CMF designers need...

FROM THE BEGINNING TO UNKNOWN

#aboutcmfOnce upon a time there was an unknown field of design called Colors, Materials and Finishes (CMF). Before 1990s CMF was not absent in consumer product or fashion design. The importance of colors and materials were not taken under consideration as their own...

ABOUT CMF

Reduce the risk of market failures. Satisfy all your target consumers senses. Optimize your sales and avoid the amount of waste from unsold products.   In all its simplicity that is what colors, materials and finishes design is all about. CMF design is a familiar...

EVENT: MILAN 2018

Milan Design Week is so much more than the Salon del Mobile furniture exhibition. We spent a lot of time walking in the city that is full of interesting pop-up events, showrooms and spots to see inspirational set ups along the fair. In this article we will give some...

BUSINESS FOR ASIA

We at Omuus have had an exciting winter. Our Shanghai office made a breakthrough on China market, with our two China Specialists Minna Qiang and Ruth Ng, along with Yone Lee! Thanks to these three, today OMUUS is a specialist agency also when it come to market...

BIOPHILIC DESIGN

Image: Per Boicel, Chelsea Flower show. The word biophilia means love of living things and you’re about to start hearing a lot more of it. Nature design makes us feel good because people are born with the connection to nature. Biophilia is not a trend; it is a fact...