Brand engram – Turkey Design Week
November 15, 2017 Have you ever heard of brand engram? Engram is actual physical location of memory in our brain, it is a memory trace. Omuus key focus is to design for brand engrams. This empowers brands to have memorable connections to consumers by designing with...
The Master of Materials
November 02, 2017 Because we are living in a material world we want to introduce you to our material pro.Anne Taitto is Omuus' Material Technology Specialist, with almost 20 years’ experience from the field, working for Nokia and Microsoft R&D. Today at Omuus she...
CMF INSPIRATION
June 15, 2017 Materfad is a material center based in Barcelona that develops research and technologicalsurveillance in the field of new materials. In addition they provide consultancy and trainingservices to companies, professionals, universities and technology...
Colour Psychology: In wellbeing
June 15, 2017 In my role as an applied colour psychologist I always like to explore the effect colours has in our daily lives and the activities within. Last week I had the opportunity to try out ChromaYoga in the Shoreditch based studio in London. They provide a...
SOFT TECH
December 20, 2016 There is a lot of interest revolving around soft materials entering the tech industry and changing how technology is perceived. Textiles create a sensorial high end feel to the technological products and enhance the sound quality of the speakers for...