A good start for a New Decade is an interview with Karen Haller, an international author, speaker and teacher in the field of Applied Color Psychology. Having studied color for over 20 years, she understands how color affects and influences us yet how businesses and...
This time Per Boicel from Omuus, contacted Zina Kranck, Design Director for the Graphic Design Team at LEGO, for an interview. They talked about Zina’s journey to LEGO, what inspires her and has she changed as designer while working for LEGO. Also covering the aspect...
HOW WOULD YOU DESCRIBE YOUR WORK AT OMUUS? As a colour and material designer, my job is to keep on top of global as well as local design and consumer trends. Based on upcoming trends I create compelling product expression directions for clients, to attract and excite...
Delusion #1 CMF DESIGNER IS ONLY TO CREATE COLOR FOR PRODUCT DESIGN. The tasks of a CMF designer begin from industry research to the creative process, strategic portfolio design, eventually to the execution and finally to design quality supervising. CMF designers need...
#aboutcmfOnce upon a time there was an unknown field of design called Colors, Materials and Finishes (CMF). Before 1990s CMF was not absent in consumer product or fashion design. The importance of colors and materials were not taken under consideration as their own...
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