Omuus was invited to speak at the Finpro ‘Your Future in Wearables’ event with the topic ‘Consumer at the center – consumer and adjacent industries influence to medical wearables’. Reason for the topic was that healthcare is way behind...
From business perspective the key is to offer trend accurate choice architecture, to provide enough variation to the product so that there is something for everyone’s taste and wallet. The jewelry and watch industry principles apply from wearables to smart...
It´s 2014, but we wanted to fast forward to the trends for spring / summer 2015. Omuus participated a seminar organized by fabulous Urban View held at Flavour Studio, Kellohalli in Kalasatama. The presented material was collected from several trend...
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