Video marketing: motion graphics.

STORYBOARD / GRAPHIC CONCEPTING / MOTION GRAPHICS / CINEMA 4D / AFTEREFFECTS / PREMIERE / ETC.

Video marketing is the most important marketing trend today:

  • Google and LinkedIn pushes pages that include videos higher in the rankings
  • 52% of consumers are more confident in online purchase decision because of videos
  • 65% of executives visit the marketer’s website and 39% call a vendor after viewing a video
  • 68% say video is the most preferred way to learn about new product or service
  • it takes only 10 seconds for a consumer to form an impression of a brand

How to engage with your consumer in a crowded digital marketplace?

Social media calls for more engaging advertising, where video and motion graphics are being used to establish effective connection with the audience.

Animation is immersive and informative storytelling for companies for the brand to come alive and to be more engaging. Animation is about pushing the boundaries of imagination with mixed reality technologies to generate meaningful experiences for brands and their consumers.

Why choose animation over video production?

Animation is 100% digital production, it is much more cost efficient compared to video production with location rent, film crew, equipments, actors, post processing etc. costs.

We use mixed animation tools for animation creation, depending on the style you want to achieve for your brand. The work in general includes:

  • Content: 1-2 hour workshop with your team
  • Storyboard: 1st review of still images
  • modification round if needed
  • Animated content
  • Final deliverable in different formats: portrait and landscape for your brand to use in the website, LinkedIn, Instagram, etc. other social mediums and shop displays.

Is it expensive?

The price for the motion graphic is naturally depending on what is needed to be achieved; the lenght, the complexity of the film but here is example:

  • Logo motion graphics : 3-5 days.
  • Motion graphic design: 2-5 weeks

Contact us and lets talk about your motion graphic needs!

annina.verkkomaki@omuus.com

 

Video references: 01-02 Omuus.com 03-04 Moezcare.com 05 Tokeninc.com