Bio design

Bio Design or Synthetic biology, also called bio-engineering, is an expanding market. It is expected to exceed $13.4 billion by 2019. This field is increasingly relevant to designers and everyone working in the field of design today should at least be aware of what it...

London design week 2018

This year’s focus of London design week was on materials and colors – more than ever before. Energy producing colors had been used in exhibition locations, to enhance the visitors and the exhibitioners experience. Color elaborations where used to enhance the 3D...

POWER OF DESIGN IN MARKETING

‘People are not interested in your company, your brand, your product. They really aren’t, sad as that may be, and even if you get through with the message they’re sceptical.- Along come stories. They’re more impactful than facts. They get attention....

DELUSIONS OF CMF

Delusion #1 CMF DESIGNER IS ONLY TO CREATE COLOR FOR PRODUCT DESIGN. The tasks of a CMF designer begin from industry research to the creative process, strategic portfolio design, eventually to the execution and finally to design quality supervising. CMF designers need...

FROM THE BEGINNING TO UNKNOWN

#aboutcmfOnce upon a time there was an unknown field of design called Colors, Materials and Finishes (CMF). Before 1990s CMF was not absent in consumer product or fashion design. The importance of colors and materials were not taken under consideration as their own...

ABOUT CMF

Reduce the risk of market failures. Satisfy all your target consumers senses. Optimize your sales and avoid the amount of waste from unsold products.   In all its simplicity that is what colors, materials and finishes design is all about. CMF design is a familiar...