SIMPLIFYING TECHNOLOGY

‘The need of simplification in technology means that there is a demand for technology to be more filtering, distilling and abstracting. This would contribute to increased focus and efficiency through clarity.’

POWER OF DESIGN IN MARKETING

Throughout history men have been storytellers. We easily forget facts and figures but can retell stories once we have heard them once. We at Omuus are advocates to the power of storytelling as strong part of our design.

DELUSIONS OF CMF

The tasks of a CMF designer begin from industry research to the creative process, strategic portfolio design, eventually to the execution and finally to design quality supervising. CMF designers need to be aware of the upcoming consumer and design trends, but also the new innovations in processes and materials. They need to be capable to supervise the production and application of the techniques. Understanding production processes enable creation of the most functional and beautiful product.

FROM THE BEGINNING TO UNKNOWN

May 23, 2018 #aboutcmfOnce upon a time there was an unknown field of design called Colors, Materials and Finishes (CMF). Before 1990s CMF was not absent in consumer product or fashion design. The importance of colors and materials were not taken under consideration as...

ABOUT CMF

May 16, 2018 Reduce the risk of market failures. Satisfy all your target consumers senses. Optimize your sales and avoid the amount of waste from unsold products.   In all its simplicity that is what colors, materials and finishes design is all about. CMF design...

EVENT: MILAN 2018

May 03, 2018Milan Design Week is so much more than the Salon del Mobile furniture exhibition. We spent a lot of time walking in the city that is full of interesting pop-up events, showrooms and spots to see inspirational set ups along the fair. In this article we will...

BUSINESS FOR ASIA

We at Omuus have had an exciting winter. Our Shanghai office made a breakthrough on China market, with our two China Specialists Minna Qiang and Ruth Ng, along with Yone Lee! Thanks to these three, today OMUUS is a specialist agency also when it come to...

7SEC – SPRINT CONCEPTING

April 23, 2018 Great things are done by a series of small things brought together. -Vincent van Gogh View offer This is what collaboration between Omuus, Treon and Radientum is all about. Product development company Treon, antenna design company Radientum and design...

BIOPHILIC DESIGN

April 20, 2018 Image: Per Boicel, Chelsea Flower show. The word biophilia means love of living things and you’re about to start hearing a lot more of it. Nature design makes us feel good because people are born with the connection to nature. Biophilia is not a trend;...

MASTER OF MATERIALS – ANTENNA EDITION

April 11, 2018 55 billion IoT devices by 2025. Source: Business Insider 2018 100% Samsung devices will be connected and intelligent by end of 2020. Source: Samsung.   The near future trend is to have more smarter homes, smarter cities and smarter healthcare, and...

THE ART OF CONSTANT LEARNING

April 06, 2018 It has been a while since our last interview with one of our talented team members. This time we interviewed our Industrial Design Specialist Heikki Kangasmaa, who we wouldn’t survive without. We cover his journey to Omuus, customers frequently asked...

SHENZHEN CREATIVE WEEK – IN SNAPSHOTS

March 23, 2018 Shenzhen Creative Week was arranged 19-22.3.2018 and they held their 33rd International Furniture Exhibition. Shenzhen International Furniture Exhibition is a commercial design exhibition for China’s furniture industry of the highest quality. It is the...